mobile interaction is on the rise
Does Your Business Have A Mobile Strategy?
Mobile growth and branding is everywhere.
There's no hiding
The Fact Is, The World Is Going Mobile
Coupons can now be stored and redeemed directly from mobile phones. Instant ad promotions are possible using SMS advertising text messages. The emergence of the iPad is putting more marketing muscle into advertising aimed directly at consumers — whether on the couch at home or on the move.
And just in case advertisers want to cover their marketing bases even further, they can use outdoor boards to send text marketing messages to consumers as they whiz by.
Gain superior results
STRATEGIC MOBILE TARGETS CUSTOMERS BY LOCATION
For many advertisers, wireless marketing is still a mobile mystery. This makes it difficult for clients to commit media budgets to mobile campaigns. Velocity Media Lab understands this important channel.
Even if budgets are limited, we can recommend the best most cost-effective media mix, including mobile, to achieve strategic marketing objectives. Most important, we have the expertise to combine a mobile media messaging strategy with other media strategies to gain superior results.
- 70% of smartphone users who bought something in a store first turned to their phone for information about a purchase.
- When people have a negative brand experience on mobile, they are 62% less likely to purchase from that brand in the future than if they had a positive experience.
- Nearly 2/3 of smartphone users are more likely to purchase from companies whose mobile sites or apps customize information to their location.
- More than 50% of videos are watched on mobile.
- During TV shows, viewers paid attention to mobile 28% of the time, and during TV ads, they paid attention to mobile more than half the time. People ages 18-24 looked at their smartphones 60% of the time during TV ads, and people ages 45 and over did so 41% of the time.
- 57% of users say they won't recommend a business with a poorly designed mobile site.
Driven by experience
Let Us Help You With Your Mobile Strategy
MOBILE MARKETING IS A MUST
Were more than just another mobile marketing agency. We're "full service," which means we can support a broad range of mobile marketing efforts including mobile web development, smartphone app development, Bluetooth broadcasting, mobile video, and more. Whether you want to begin with a single mobile effort, like text marketing, or have us create full-blown mobile campaigns, Velocity Media Lab stands ready to help.
MOBILE MARKETING SOLUTION
Today, mobile devices like smart phones come in all sizes and shapes with different operating systems and a range of capabilities, from simple to sophisticated.
Developing creative, persuasive marketing content for mobile phones is a challenge not every mobile marketing agency is qualified to handle.