Local SEO for Plumbers: Get More Calls & Customers

Plumbing is a service industry where customers don’t spend weeks comparing options. Most of them are “NEED HELP NOW” type of customers. When pipes burst or water heaters fail, people instantly start searching for – “Plumber near me” or  “Emergency plumber in Sacramento” or  “Best plumbing company available now” As a plumbing company owner, the…

Read More

What is the LLMs.txt file? Does it Really Help with AI Snippets?

AI tools are everywhere, aren’t they? And if you’re a business owner, content writer, or SEO specialist, this change can feel a little overwhelming. After all, you’ve worked hard to create original content, and now AI tools are using pieces of it to answer questions, often without users even clicking through to your site. This…

Read More

Understanding MUVERA: Google’s Latest Search Algorithm

Understanding MUVERA: Google’s Latest Search Algorithm

Google has become smarter and quicker in providing search results! Wondering how? Well, it is because of MUVERA, the new search engine algorithm of Google. It stands for – Multi-Vector Retrieval via Fixed Dimensional Encodings.  However, it is not as complicated as it sounds! You can think of it as a smart search system that…

Read More

Google’s AI Search Mode: Everything You Need to Know

Have you just heard about Google AI Mode in Search and are now anxious to learn more about it? Relax! Because you’re at the right place. In May 2025, during its annual developers conference, Google officially launched its “AI Mode for Search” for all users in the U.S. Now, search would no longer be just…

Read More

Google’s AI Mode: What Small Businesses Need to Know

SEO isn’t what it used to be. And that’s a good thing moving forward! You have probably heard the buzz – Google is rolling out something called AI Mode. If you’re not in the loop, then you might be falling behind.   The truth is that traditional SEO strategies just don’t cut it anymore. If you’re…

Read More