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Tracking your overall SEO One of the first indications of how your website’s SEO is doing is looking at the amount of traffic coming to your website. In Google Analytics, you can find an overview of your traffic in the Audience section. This tells you how many sessions there were on your website in a…

Google Ads can either take your money like a slot machine in Vegas after your luck runs out, or catapult your business’s profitability like a snowmaker dressing a ski slope – Cha-Ching, Cha-Ching! This article offers six Google Ads tips that come from a CEO at a debt relief company, who is Adwords Certified and…

Google is the King of the Internet, right? Sort of yes, sort of no. Get a Free Digital Media Evaluation There’s really no doubt in most people’s mind that if you put the behemoth Google into a cage match with Bing, you’d probably see a KO faster than your search results for a local coffee…

Facebook is probably the most neglected online advertising channel of them all. Get a Free Digital Media Evaluation How often do you hear things like: “Facebook has been dead since everybody’s parents started using it.” “Instagram has 10x the engagement rate!” “Email crushes Facebook.” Yeah yeah, we get it, Facebook is lame. So, how come…

This new ranking factor won’t be live until 2021, at the earliest. Here is what you need to know. Barry Schwartz on May 28, 2020 at 12:00 pm Get a Free Digital Media Evaluation Google today announced a new ranking algorithm designed to judge web pages based on how users perceive the experience of interacting…

The new tools and capabilities mirror the expanding role of GMB as a gateway to both offline and online services. Greg Sterling on May 27, 2020 at 9:00 am Get a Free Digital Media Evaluation Google reported searches for “how to help small businesses” spiked in March, “increasing more than 700% since February.” Partly in…